“We know Choco Taco is a huge fan favorite and a top seller for our out-of-home business, so this is particularly painful,” they wrote. The brand continued responding to the bad news on Twitter, saying that Choco Taco could return in the future.
#CHOCO TACO ICE CREAM FULL#
“Over the past 2 years, we have experienced an unprecedented spike in demand across our portfolio and have had to make very tough decisions to ensure availability of our full portfolio nationwide,” Klondike replied.īut don’t give up all hope yet. We know this may be very disappointing, and hope you’ll try our other delicious frozen treats! - Klondike July 25, 2022 klondikebar/InstagramĪ necessary but unfortunate part of this process is that we sometimes must discontinue products, even a beloved item like Choco Taco. Klondike confirmed the devastating news on Twitter on Monday. “WHAT… just WHAT are you thinking DISCONTINUING THE CHOCOTACO,” another fan begged to know. “We know this may be very disappointing, and hope you’ll try our other delicious frozen treats,” it offered, linking to Klondike’s website. “A necessary but unfortunate part of this process is that we sometimes must discontinue products, even a beloved item like Choco Taco,” they told another unhappy fan in a separate tweet. “Unfortunately, the Choco Taco has been discontinued in both 1ct and 4ct packs,” Klondike confirmed Monday. The ice cream giant responded to a disappointed Twitter user who heard the social media rumors that the item would be laid to rest.
Klondike has discounted its iconic Choco Taco - a waffle cone shaped like a tortilla, filled with vanilla ice cream and topped with various chocolate goodies and nuts. It’s a sad day for people who enjoy eating ice cream in taco form. Israeli students accuse Ben & Jerry’s of occupying tribal land in Vermont
Missing the Choco Taco? Try these creative takes on Klondike’s discontinued classic Grimy ‘dive bar’ is now an ice cream flavor that you can enjoy - or not But in a tweet designed to look like a press conference from a Choco Taco, Klondike insisted that "it's not a PR stunt.Oscar Mayer announces hot dog-flavored popsicles Some on Twitter speculated that the discontinuation was a marketing stunt designed to generate excitement around the future return of the product. The backlash grew so large that Klondike updated the options that callers to its phone number receive, with the automated voice telling them "if you are calling to share feedback about the discontinuation of the Choco Taco, press two."
Reddit co-founder Alexis Ohanian proposed buying the rights to the Choco Taco and restarting production himself, while Forbes reported that restaurants around the country were taking advantage of the news cycle to introduce Choco Taco tributes of their own.Ĭonsumers also flooded the Choco Taco's reviews page, slamming the firm's decision to kill the product without giving any prior notice. Klondike had announced at the end of last month that it was ceasing Choco Taco production thanks in part to "an unprecedented spike in demand across our portfolio" which resulted in the company needing to make "very tough decisions to ensure availability of our full portfolio nationwide."įans of the Choco Taco, which first debuted in 1983, were outraged by the announcement and rushed to social media to make their complaints heard.
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